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Digital Photography and Imaging - Week 11

29/11/2024 - 8/12/2024 (Week 11)

Chang Wing / 0367807

Digital Photography and Imaging / Bachelors of Design (Honours) in Creative Media / Taylor's University

Project 4: Self-Titled




Tutorial

PROJECT 4: SELF-TITLED [30%]


Timeframe: WEEK 10 - WEEK 14
Duration: 15 second
Output: .MOV or .MP4 less than 20MB
Size: 1080 x 1920 px (I.G reel/ story size)


Idea Development: 5 marks (WEEK 10)
Design Direction: 5 marks (WEEK 11)

Execution and Post Production: 10 marks (WEEK 12)
Animation & Finishing: 10 marks (WEEK 13)


Reference:
https://fauziyusoff.com/dpi/

https://jeslynlimsuharjadpi.blogspot.com/2022/07/final-project-cinemagraphs-self-tilted.html


Practical


Project 4: Self-Titled

We started by filling in the guideline slide given by Mr. Fauzi. The guideline definitely sped up our self-titled ideation process because it provided clear direction and helped us organize our ideas.


Idea Development


Figure 1.1 Idea Development (Biography)


Figure 1.2 Idea Development (Work Statement)


Figure 1.3 Idea Development (References)

After looking at my references, Mr. Fauzi said to proceed with poster 2's style. I also explored more examples of this kind of surreal, highly saturated, collage-like style on Pinterest.

Figure 1.4 Pinterest Artworks

  
Sketches

My idea was to create a collage-style poster centered around my own figure to convey the themes of self-control and inner struggles. I opted for a futuristic style so I decided to add elements like laser beam and city buildings to my sketch. 

Figure 1.5 Sketches



Digitalising

Next, I compiled the photographs and experimented with the composition in Adobe Photoshop, I created two very different styled posters. Mr. Fauzi advised me to proceed with the first digital poster (Digital Poster Progress #1), but suggested adding a video to the background to make it feel less empty.

Figure 1.6 Poster Designs




Figure 1.7 Poster Design #1


Figure 1.8 Poster Design #1 Elements


I cropped my figure out using the curvature pen tool and adjusted the contrast and brightness of each image with the curves tool to make the poster feel more cohesive. Then, I experimented with the composition.

Figure 1.9 Curves


Figure 1.10 Different compositions in Adobe Photoshop (Poster Design #1)



Figure 1.11 Poster Design #2

Figure 1.12 Poster Design #2 Elements



Reflection

During the ideation process for this project, I was given the opportunity to reflect on my passions and what I hope to achieve in the future as a designer. This allowed me to deeply consider what I truly want for myself, both creatively and personally. 

Exploring the works of surrealist on Pinterest was an enjoyable and thought-provoking experience. As I looked at each piece, I found myself contemplating the underlying messages and themes, which influenced my own approach. These reflections guided me in determining the style and message I wanted to convey in my work, helping me develop a clearer vision of what I want to express.

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